Toyota “Curiosity”

One of three spots our team at Zoic worked on in 2025, including this 30 second and two 15 second versions (here). Directed by Wes Walker with Burrell Communications as the agency. The rest of the campaign includes 15 second online videos, radio, social posts and digital banners. It was shot in a volume using Unreal Engine environments for proper light interaction, although as the creative evolved we ended up building most of the backgrounds fully in CG. And of course, all the Lunar Cruiser and moon surface shots were CGI.